UMBC, ranked #15 among the most innovative universities in the US, enlisted us to create commercials showcasing their cutting-edge data analytics, GIS, and computer science programs. The project highlighted their beautiful new facilities in Shady Grove along with their impressive 3D projection labs, demonstrating the advanced technology and resources available to students.

Captured over the span of a single day, we focused on creating an authentic feel for the campus spaces while working closely with our actors to genuinely illustrate student life on campus. The result was a series of commercials that effectively communicated both the innovative academic programs and the vibrant learning environment that makes UMBC a standout institution in higher education technology and research.